DIY Chocolate Cricket Kit

Client: Don Bugito

Role: Creative Director + Graphic Designer

Project: Create a unique product and all its’ collateral (info card, direction sheet, belly band, marketing)

Design: Use sustainable packaging design on a small-scale level including a cardboard box as the main packaging. Create an eye catching belly-band for consumers, doubling as a box closure.

Tools Used: Photoshop, Illustrator, Indesign, Mock-Up Skills (X-acto knife, card stock skills, measuring, prototyping, vendor relationshops)

The client wanted the opportunity to create a new product that would allow the customer to experience a once-in-a-lifetime activity, a DIY kit to create your own chocolate covered crickets.